Sunrise CSP – Turning Tech Strength Into a Business Plan CFO
Sunrise CSP is known for its Big Dish technology. Solar heat at 2000°C. Useful for industry, for power. The tech was solid, proven in projects across India and abroad. The people behind it were technocrats — brilliant engineers, not finance people. That gap started to hurt.
There was no real business plan. No clear strategy for India. Valuation wasn’t structured, so partnership talks never went far. Fundraising stalled. The company had ideas but couldn’t show investors a financial story they could trust.
Mantraa stepped in. First task: build a plan that worked on paper and in practice. A proper market entry strategy for India, projections, and growth levers that made sense. Something that showed why this tech had legs commercially.
On fundraising, the advice was simple but different: stop chasing large institutions, they were slow. Instead, go to retail investors who could move faster. That change helped Sunrise raise USD 1.5 million.
Then came the bigger question – structure. Running everything out of Australia was costly on tax and clumsy for cross-border transfers. Mantraa recommended shifting the base to Cyprus, a friendlier jurisdiction. The move made fund flows easier, compliant, and tax efficient.
International opportunities were also evaluated. India was on the table, so was China. Each market came with regulatory and tax complications. Mantraa laid out scenarios, so decisions weren’t made blind.
Support didn’t stop at plans and structures. The team worked with the board on shareholding and governance — who held what, how funding rounds would dilute, and how to keep decision-making clear as more investors came in.
Results followed:
- $1.5M raised.
- Tax-friendly Cyprus structure in place.
- International expansion mapped with clarity.
- Leadership finally had financial and governance systems to match their tech.
The learning is obvious: strong technology isn’t enough. Without a business and finance plan, investors stay away and opportunities slip. With structure, the same tech becomes investable and scalable.
Tech sorted but business messy?